Making policies work
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Knowledge Management and Communications (KMC) is one ECDPM’s principal strategies for enhancing the capacity of stakeholders for policy making by improving the access to and the use of relevant information.

ECDPM has a long tradition of innovation and leadership in the tools and practices of knowledge management and communications, with over 25 years of experience as a knowledge broker in international cooperation.

The KMC team has the overall objective of supporting ECDPM to inform and influence key global policy processes for positive development outcomes. To fulfill its role as ‘think and do tank’ we use modern knowledge management and communication tools and practices work towards more effective outreach and knowledge uptake.

Brokering Knowledge

ECDPM’s legitimacy is based on the knowledge generated both in-house and through exchanges with our stakeholders and partners.

We initiate and animate strategic discussions by facilitating the exchange of complex policy information : ECDPM functions as a sounding board on policy questions, advisor on issues of institutional development, facilitator of policy processes and provider of strategic information.

We underpin such complex policy processes by flexible and strategic communication, sound knowledge management practices and appropriate technology.

Communicating and repackaging knowledge

The role of communications for ECDPM is to increase the visibility of our external work and support the behind-the-scenes role of the Centre.

This means:

  • More inclusive and better-informed policy dialogue

  • Ensuring our reputation as a centre

  • Building trust with target audiences globally, with an additional focus on Africa

  • Creating openness and transparency

  • Standing out amongst competitors and attracting donors

To do this, the Communications Unit follows an evidence-based communications strategy, reflecting ECDPM’s overall values, that uses key influencers such as the context of our work, wider policy processes, and knowledge of our key audiences and stakeholders. Our strategy involves significant engagement with civil society, the press and media across Europe, Africa and the ACP Group of States.

Using the Tools of the Trade

We continuously experiment and apply technologies that can power our work. Internally, we have developed our innovative iMake system for internal knowledge collaboration.

Externally, our daily tailored RSS aggregator service, The Filter draws on 500 different sources.

We have a significant and growing presence on social media platforms including Twitter, Facebook, Google +, Youtube, LinkedIn, Soundcloud and iTunes.

Our Weekly Compass newsletter has a large audience of thousands, many of whom are key stakeholders in international cooperation.

As a ‘go-to centre’ for independent analysis on EU-Africa relations, we have a significant media presence, with our staff quoted in numerous high-profile international publications – the Guardian, This Is Africa, AllAfrica, Al Jazeera, Jeune Afrique and European Voice to name a few.

Networking with KMC peers

ECDPM works with a number of European and African partners to support their capabilities in effective knowledge sharing and communications. This includes recent work with the African Union Commission (AUC) and The New Partnership for Africa’s Development (NEPAD) in both communications and knowledge management.

How to develop and implement a communications strategy